Tracy believes in the power of women

Early in her career, Tracy worked in offices where women were often considered “less than” for juggling their careers with family matters.

In 2008, with a new infant at home, she began building Creative Noggin, a fully remote advertising agency. Her mission was to empower smart, passionate women to do work that they enjoyed while balancing their home life with the support of a family-first work environment.

Tracy has seen that creating a culture which nurtures women benefits her organization and clients as well as the world at large because women are pivotal, influential and touch so many around them.

Her agency has grown from just over $100,000 in sales the first year to upwards of seven million dollars in revenue, recognized by Adweek as one of the Fastest Growing Agencies in the world. The agency specializes in marketing for purpose-driven organizations and is living proof that a flexible, human-centered workplace is not just good for employees, but also good for business.